Cash-Pay Patient Acquisition
Get More Cash-Pay Patients for Your Pharmacy — Without Spending on Ads
98 million Americans pay cash for prescriptions. They're actively searching for the best price right now. Script Unlock puts your pharmacy in front of them — for $149.99/month.
98M
Americans pay cash for some or all prescriptions
28M
Completely uninsured — always cash-pay
$312
Average saving per Script Unlock patient
78%
Return rate to same pharmacy after first Script Unlock fill
The 4 Cash-Pay Patient Segments on Script Unlock
Uninsured patients
28M+
Avg annual spend
$280/year
Pay full cash price. Actively compare. Loyal when they find value.
High-deductible patients
60M+
Avg annual spend
$420/year
Insurance technically exists, but deductible >$3K. Effectively cash-pay.
GoodRx refugees
2M+
Avg annual spend
$340/year
Left GoodRx after 2023 data sale scandal. Actively seeking alternative.
Compound-seekers
8M+
Avg annual spend
$1,200/year
Need HRT, GLP-1, vet, or specialty compounds. GoodRx can't help them.
How Cash-Pay Patients Find Your Pharmacy on Script Unlock
1
Patient uploads prescription or searches by drug
No account required. Completely free for patients. They enter their medication and zip code.
2
Script Unlock shows verified prices from pharmacies near them
Your pharmacy appears alongside competitors. Patients see your real price — set by you, not GoodRx.
3
Patient chooses your pharmacy based on price + service
Your verified badge, reviews, and competitive price convert searchers into fills. You control all three.
4
Patient fills prescription at your pharmacy
Full cash transaction. No insurance delays. No PBM. Your margin.
Start Receiving Cash-Pay Patients Tomorrow
Most pharmacies receive their first Script Unlock patient within 12 days of setup. At $149.99/month, one additional fill per day covers the cost — everything else is pure growth.
Get Cash-Pay Patients — $149.99/MonthNo setup fee · No contract · First patient in 12 days avg